Create a Twitter account
Create an author account on Twitter as early as possible to establish a consistent media presence. Doing it too lake looks like craven commercialism. If your personal Twitter account is light on controversy feel free to use it.
Subscribe to relevant Twitter feeds
Sign up for local writers’ groups, follow your favorite authors (especially those in the same category as your next book), and subscribe to Twitter feeds such as:
Help! I don’t know what to tweet about!
Remember your goal is to build a community of a 1,000 hardcore fans. They’re interested in your artistic life. So you can tweet about: